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2021 was a big year for KOA and our email campaigns were a big part of that. We hope you had a wonderful holiday season and are looking forward to keeping our momentum going into this new year. |
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We introduced 9 new email templates, adding to our versatility. |
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This year, our emails averaged an impressive 23.6% open rate, a 7% increase YOY. |
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Once opened, users clicked through in our emails 7% of the time, a 16% increase YOY. |
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In 2021, we deployed 482 amazing email campaigns - from versioning based on data to follow up emails based on click activity. |
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2021 revenue increased by 19% compared to 2020 and 24% compared to 2019, with Q1 generating a 37% increase. |
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