It's difficult to stay up to speed when the social media landscape is constantly shifting and shaping – we get it! We want to keep you updated on the latest social media news every month, so we highlighted the biggest changes in social media. We've compiled the best of the best and are happy to share with you the June 2017 Edition of What's New in Social Media. Twitter Users Can Now Search for Emoji in Usernames, Tweets: Twitter quietly added the ability to search for emojis. The feature is supported on mobile and desktop, and users can search for emoji within usernames or tweets. Facebook Just Extended Reactions to Comments: Facebook Reactions have rolled out to the comment section of posts. Users now have the ability to respond to comments with the usual Reactions (like, love, haha, wow, sad, and angry). Snapchat Just Added a Feature That Works a Lot Like Instagram's Boomerang: Snapchat users can now turn their videos into looping, GIF-like clips to share with their friends. The videos can be up to 10 seconds long and will stay on the screen until the viewer taps through it for other content. There is also a new Loop tool that allows users to decide if your Snap will play once or loop until your friend is ready to tap through to the next Snap. In addition to these changes, users can now also set photos to stay on a friend's screen indefinitely, forcing them to swipe through the image. The app has also implemented a way to edit images in a Photoshop-style fashion, with the ability to erase parts of a picture. Instagram Users Can Now Share Photos via its Mobile Site: Instagram launched its new mobile web experience where users can now post photos, browse feeds and profiles, search for accounts, view notifications, see suggested accounts and use a lightweight version of Explore. The new mobile experience is not supported on desktop. How Facebook is using AI to penalize spammy, ad-heavy websites in its News Feed: This week, Facebook announced an update to its news feed algorithm that penalizes links to web pages it considers low quality, which will curtail the reach of organic posts containing these links and block ads linking to these pages from being approved. The update will apply to ads running across Facebook, Instagram and Facebook's Audience Network, as well as organic posts. This may impact sites that don't match Facebook's quality-assessing algorithm as they could potentially see more traffic from Facebook as a results of the decrease in traffic to low-quality sites from the platform, according to Facebook. Facebook is Automatically Adding Images, Links from Landing Pages to Canvas Ads: Advertisers can now experience a more automated version for Canvas ads. Advertisers now have an option to create a Canvas with a URL, and Facebook will automatically pull all images from that landing page, along with the associated destination links. A marketer cheatsheet for Snapchat's latest lens, filter options: Snapchat is making several updates to its branded lenses and geofilters this week. A few key updates are: Floating 2-D or 3-D objects in sponsored lenses and targeting specific audiences based on age, gender and Snap Lifestyle Categories. Instagram launches selfie filters, copying the last big Snapchat feature: On Tuesday, Instagram debuted more subtle, and mature, copycat versions of Snapchat's augmented reality selfie filters. Instagram's initial filters work exactly like Snapchat's, and are the last major Snapchat Stories feature missing from Instagram. Instagram May Allow Users to Search Publicly Shared Stories By Location: Instagram is testing a way for users to search publicly shared Instagram Stories that are tagged with location stickers. Users who are part of the initial test group for this feature can view slideshows of posts from specific locations that were shared by users they don't already follow. Pinterest Brings Its Visual Discovery Technology to the Advertising Side: The technology behind Pinterest's three visual discovery tools – Lens, Shop the Look and Instant Ideas – is now being used to help advertisers optimize their Promoted Pins. In the same way visual discovery technology is used on organic content, it recognizes characteristics within images, including colors, shapes and textures, and determines which of those characteristics makes the pictured product unique. Ads using visual discovery will begin to appear in Related Pins and Instant Ideas immediately, with Shop the Look and Lens to follow. Stay tuned for the July 2017 Edition. To view this email in you browser click here. Web Version of this Newsletter Manage your Newsletter Subscriptions or Unsubscribe %%Member_Busname%% %%Member_Addr%%, %%Member_City%%, %%Member_State%% %%Member_PostalCode%%