It's difficult to stay up to speed when the social media landscape is constantly shifting and shaping – we get it! That's why we provide our partners with a monthly e-newsletter with the top social media news and updates. We highlight the biggest changes in social media monthly and share these updates and insights with you! We've compiled the best of the best and are happy to share them with you in What's New in Social Media: October 2018 Edition. Facebook Announces Facebook and Messenger Stories Ads, Coming Stories Additions: After announcing that Facebook Stories ads were coming back in July, The Social Network has confirmed that all businesses can now advertise within Facebook Stories, with Messenger Stories (formerly 'Messenger Day') ads also coming soon. Facebook Will Now Allow Pages to Join Facebook Groups: Here's a small Facebook update that'll no doubt be of interest to social media marketers – Facebook is now allowing some Pages to join Facebook groups, and comment and interact within them as a business Page. Facebook Renames its Immersive 'Canvas' Ads and Provides New Engagement Options: Facebook is giving its immersive Canvas ad option an update, with a new name, some new back-end tweaks to improve load time and performance, and new creative template options to make them easier than ever to implement. Facebook is Sprucing Up Dynamic Ads and Collection Ads for the Holiday Shopping Season: Facebook has announced updates to its ad offerings to support the upcoming holiday season. First, overlays are being expanded with options for holiday customization throughout the calendar year. The platform will also add holiday-specific templates and stickers to its video creation kit. Finally, the social network will be updating its collection ads, allowing brands to direct potential consumers from collection ads to the updated instant storefront template. Instagram Added Personalized Emoji Shortcuts for When Users Comment: Instagram has added personalized emoji shortcuts above the keyboard for use when users comment on posts. Instagram Adds Video Tagging and is Testing a Range of Other Features: Instagram users now have the ability to tag others in video content, providing an effective way to alert users to your content through a direct notification. Other in-development tricks include Quiz Stickers for Stories, which would enable users to share an interactive quiz question with multiple answer options, and limiting access to your Instagram Stories by location. Twitter Will Soon Let You Switch Between Chronological and Ranked Feeds: Twitter has made a surprise change to how it shows tweets to its users, following a viral thread earlier today that discussed ways to reverse the platform's algorithmic timeline. Now, when you uncheck the settings box reading "Show the best tweets first," Twitter will completely revert your timeline to a non-algorithmic, reverse-chronological order, which is how Twitter was originally designed and operated for years until the company introduced a default algorithmic model in early 2016. Pinterest Opens API Access to Better Facilitate Influencer Marketing on the Platform: Pinterest has opened its API to help brands and influencers collaborate more effectively. Businesses will now have visibility into key stats like monthly views, followers, impressions, clickthroughs and saves in order to more accurately determine which influencers are delivering results for their brand. Stay tuned for the November 2018 Edition. Lee County Visitor & Convention Bureau  |  2201 Second Street, Suite 600  |  Fort Myers, Florida 33901 Local: 239-338-3500  |  Toll-free phone: 800-237-6444  |  Fax: 239-334-1106 Manage your Newsletter Subscriptions or Unsubscribe %%Member_Busname%% %%Member_Addr%% %%Member_City%%, %%Member_State%% %%Member_PostalCode%%