It's difficult to stay up to speed when the social media landscape is constantly shifting – we get it! That’s why each month you can count on us to share with you the biggest changes and headlines surrounding social media. Check out What’s New in Social Media: April 2021 Edition. Facebook Analytics is Going Away: Facebook Analytics will no longer be available after June 30, 2021. Other business tools will still be available including Page Insights, Facebook Business Suite (which might not be available to all accounts yet), Ads Manager and Events Manager. Facebook Adds New Option to Slow Down Comments Within Groups: Facebook has added a new option within groups which enables group admins to slow down comments on a specific group post, which could help to ease tension and angst amid increasingly heated debates. Instagram Tests New Auto-Captions Option for Instagram Stories: Instagram's currently testing out a new 'Closed Captions' sticker for IG Stories, which generates automated captions for your Stories clips in a range of text formats. Instagram's 'Remix' Option for Reels is Now Being Tested with Selected Users: Given the popularity of the function on TikTok, it'll come as no surprise to see that Instagram is working to add a remix option into its Reels clone, which it's now being tested with some users in the app. Twitter Plans to Launch Spaces to All Users, Tests Tipping for Audio Broadcasters: While Clubhouse is still in invite-only mode, Twitter already allows all users to join and listen in to Spaces broadcasts. Soon, everyone will also be able to create their own audio rooms. Here's what else is trending: Pinterest Shares New Insights into Emerging Travel Trends and Interest Ramps Up Among Pinners: Pinterest has honed in its research to identify eight market segments within this new travel-ready audience, which could help to shape your marketing efforts, and boost response. LinkedIn is Also Developing Audio Rooms, Tapping into the Audio Social Trend: LinkedIn is working on a new audio rooms product, similar to Clubhouse. Manage your Newsletter Subscriptions or Unsubscribe Lee County Visitor & Convention Bureau, 2201 Second Street, Suite 600, Fort Myers, FL 33901 To view this email in your browser click here.