It's difficult to stay up to speed when the social media landscape is constantly shifting – we get it! That’s why each month you can count on us to share with you the biggest changes and headlines surrounding social media. Check out What’s New in Social Media: December 2020 Edition. Facebook Shares New Insights into Evolving Consumer Behaviors Amid COVID-19: Facebook has published a new report which looks at emerging consumer entertainment shifts during the COVID-19 pandemic, including what they might mean for future trends, and how marketers can respond to such changes. Facebook Adds More Ways for Creators to Track and Monetize Their Content on Facebook and Instagram: Now, within Rights Manager, creators will be able to set up new rules for detecting duplicate content as it's posted, then claim ad revenue, where applicable, from that content via the tool. Instagram Expands 'Guides' Content Display Option to All Users: Instagram's giving all users access to its new 'Guides' content display option, which collects posts under dedicated topic tiles - which has a Pinterest-like feel to it. Instagram Adds Keyword Search in Addition to Profiles and Tags: Instagram has announced an update to its search functionality which will give users the capacity to search for specific keywords, as opposed to being limited to profiles, hashtags and locations. Twitter Launches Story-Like 'Fleets' for All Users: All Twitter users on iOS and Android now have access to Fleets. Users can share Fleets bubbles along the top of the news feed, with updates disappearing after 24 hours within the app. Twitter Shares New Insights into Key Trends Leading into the Holiday Season: Twitter has shared some new info on emerging consumer trends and habits, which could play into your on-platform efforts over the coming weeks. Here's what else is trending: YouTube Will Start Inserting Ads into Non-Monetized Content, Updates Rules Around Facial Recognition: YouTube has announced an update to its Terms of Service which, most notably, includes a new provision that will enable YouTube to insert ads into content that's not part of the YouTube Partner Program. Manage your Newsletter Subscriptions or Unsubscribe Lee County Visitor & Convention Bureau, 2201 Second Street, Suite 600, Fort Myers, FL 33901 To view this email in your browser click here.