It's difficult to stay up to speed when the social media landscape is constantly shifting – we get it! That’s why each month you can count on us to share with you the biggest changes and headlines surrounding social media. Check out What’s New in Social Media: January 2021 Edition. Facebook Takes More Proactive Steps to Alert Users Who've Engaged with Misinformation: Facebook is taking a new approach to help keep users better informed within the app by sending out specific notifications to people who've engaged with posts which have later been identified as including misinformation, with an initial focus on COVID-19 updates. Instagram Adds New Creative Tools in Reels and Stories: Instagram has added some new features to your creative options in both Reels and Stories, while also tweaking a few existing functions and expanding the roll out of its Branded Content tags. Instagram Tests Sharing Reels to Facebook's News Feed and Watch Listings: Facebook is enabling Instagram users who are posting Reels to also enable those Reels clips to be viewable on Facebook, with the potential of being shown in both the News Feed and in Facebook Watch. Twitter Seeks to Provide More Brand-Safety Tools with New Ad Verification Partnerships: Twitter is working to provide more brand-safety options to reassure businesses about ad placements. Twitter Acquires Screen-Sharing Social App Squad: Twitter has acquired the screen-sharing social app, Squad. While the Squad team will be joining Twitter's ranks, the app itself will not. Squad, which allowed users to share their screens on mobile or desktop and simultaneously video chat, was shut down in December. Here's what else is trending: Pinterest Adds Favorites, Notes and a New Toolbar After Increased Use of Boards During Pandemic: Pinterest has added new features to their platform aimed at helping those who use their boards for making lists or who have a hard time navigating and sorting through boards with a larger number of items. The additions follow a strong third quarter for the social platform, which benefited from the increases in screen time during the pandemic. Pinterest Predicts: Pinterest has launched their annual look ahead at 2021. Pinterest notes this isn't your typical trend report - it's a not-yet-trending report that provides a window into the future from the platform where people go to plan it. Manage your Newsletter Subscriptions or Unsubscribe Lee County Visitor & Convention Bureau, 2201 Second Street, Suite 600, Fort Myers, FL 33901 To view this email in your browser click here.