It's difficult to stay up to speed when the social media landscape is constantly shifting – we get it! That’s why each month you can count on us to share with you the biggest changes and headlines surrounding social media. Check out What’s New in Social Media: June 2021 Edition. Facebook and Instagram Will Now Allow Users to Hide ‘Like’ Counts on Posts: Facebook will begin to publicly roll out the option to hide Likes on posts across both Facebook and Instagram, following earlier tests beginning in 2019. Originally, the idea to hide Like counts on Facebook’s social networks was focused on depressurizing the experience for users. Instagram Adds New Engagement Insights for Reels and Instagram Live Broadcasts: For Reels, Instagram will now provide data on Total Plays, Accounts Reached, Likes, Comments, Saves, and Shares. For Instagram Live broadcasts, users will be able to access data on Accounts Reached, Peak Concurrent Viewers, Comments, and Shares. Instagram is Working on a New 'Bonuses' Payment Option to Incentivize Reels Creators: Instagram appears to be testing a new 'bonuses' program, which would be focused on Reels promotion. The program would enable users to 'earn bonuses from Instagram' when they share new Reels content. Instagram Officially Launches New Captions Sticker for Stories: Instagram has officially launched its new captions sticker in Instagram Stories, providing another way for users to expand the accessibility of Stories content. The option is also coming to Reels as well. Twitter Launches its First Subscription Service: Twitter announced the launch of Twitter Blue, the company’s first subscription service designed for power users willing to pay a monthly fee for exclusive features. Twitter Opens Audio Spaces to All Users with Over 600 Followers, Announces New Spaces Features: The next phase of the audio social push is here, with Twitter announcing that its Clubhouse-like Spaces feature is now being made available to all users, on both iOS and Android, with over 600 followers. Here's what else is trending: Pinterest Launches 'Idea Pins,' a Revamped Variation on Stories: Idea pins are similar to stories with a Pinterest-like framing, and are accessible via profile bubbles at the top of user feeds. Also like Stories, Idea Pins are focused on sequences of short video clips that users can tap through. Manage your Newsletter Subscriptions or Unsubscribe Lee County Visitor & Convention Bureau, 2201 Second Street, Suite 600, Fort Myers, FL 33901 To view this email in your browser click here.