This Month in Social Media - @wandering_in_color
 
The social media landscape is constantly shifting, and it can be difficult to stay up to speed. That’s why each month we make it easy by sharing with you the biggest updates and headlines pertaining to social media. Check out What’s New in Social Media: April 2022 Edition.

This month we are also sharing the top social media trends and insights for 2022. Download the full report here.
instagram
Instagram Launches Chronological and ‘Favorites’ Feeds for All Users: Instagram is making a chronological feed available to all users alongside another new feed-filtering option that will allow you to scroll through posts from your favorite accounts.
Instagram Launches New Creator Lab to Help Creators Maximize their On-Platform Performance: Instagram is looking to help creators get a better understanding of key posting best practices and processes via a new Creator Lab initiative, which hosts videos and insights from a range of successful creators on key elements.
Instagram Testing a New, Full-Screen Main Feed of Feed Posts, Stories and Reels Content: Instagram is testing a new, fully-integrated home feed that would do away with the top Stories bar, and present everything in an immersive, full-screen, swipeable UI.
facebook
Meta Renames its Ad Automation Tools to Clarify the Purpose of Each Element: Meta announced it is re-naming its ad automation tools in order to more clearly delineate the purpose of each, and drive better results.
Meta Testing a New Layout in the Desktop Version of Facebook: Facebook appears to be testing a new layout in the desktop version of the app, with some users recently having this new format unleashed on their screens.
Here's what else is trending:
TikTok Launches a Music Distribution Platform, SoundOn: The company is launching its own music marketing and distribution platform, SoundOn, to help more artists get their music heard.
Twitter Adds New Creator Dashboard to Help Creators Track Their Monetization Efforts: As it continues to add new monetization options for creators, Twitter has launched a new Creator Dashboard element, which will help creators track the money they’re making through these tools.
Pinterest Now Allows Users to Share Idea Pins on Other Platforms: Pinterest has released a new update giving users the option to download and share their Idea Pins on other social media platforms.
YouTube Answers Common Questions About its Recommendation Algorithms to Help Improve Channel Performance: YouTube has shared a new video on the Creator Insider channel answering some key creator questions about its algorithms, and how you can work with the process to improve your reach and retention.