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The social media landscape is constantly shifting, and it can be difficult to stay up to speed. That’s why each month we make it easy by sharing with you the biggest updates and headlines pertaining to social media. Check out What’s New in Social Media: March 2022 Edition.
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Instagram Shares New Overviews of the Key Ranking Factors for Feed Posts, Stories and Reels: Last year, Instagram provided an in-depth overview of the various elements that it factors in when deciding how to rank feed posts, Stories and Reels in each users’ feed. Now, Instagram has also published some quick overviews of those factors, so you can keep them in mind as you build your platform strategy.
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Instagram Adds Stories Likes to Provide Insight on Viewer Engagement: Instagram has added a new, simple way for users to engage with Stories content with Stories likes, which enables you to ‘like’ any Story in your feed, and let the creator know, without having to initiate a DM conversation.
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Instagram Outlines Key Updates to Improve the In-App Experience for Visually Impaired Users: Instagram has shared a new overview of how it’s improving its systems for screen readers, in order to enable more people to experience the app in the same way, by focusing on the core elements of utility and action within the Instagram experience.
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Here's
what else is trending:
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TikTok Publishes New Rising Trends Report, Including Insights and Tips for Marketers: TikTok has published a new report into key user trends and shifts, in order to help marketers tap into the latest emerging conversations, and maximize their performance in the app.
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TikTok Announces New, Exclusive Content Deals with NHL and Other Media Entities: TikTok has announced a new partnership with the National Hockey League (NHL) and the National Hockey League Players’ Association (NHLPA), which will see the NHL share original content and “unique experiences” in the app, helping to bolster TikTok’s broader content push.
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Twitter Launches New ‘Toolbox’ Hub to Highlight Helpful Creation, Moderation and Analytics Tools: Twitter has announced a new ‘Twitter Toolbox’ hub, where it will highlight helpful, reliable Twitter analytics and creation tools to help maximize your Twitter marketing and growth process.
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YouTube Shares Insights into Key Areas of Development, Including Shorts, NFTs and the Metaverse: YouTube’s Chief Product Officer Neal Mohan has shared an overview of his top areas of focus for 2022, including new developments for creator funding, evolved live shopping, the potential integration of NFTs, the metaverse and more.
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LinkedIn Debuts Its Own Podcast Network: LinkedIn is debuting a podcast network that features in-house shows from the LinkedIn News team as well as programs from industry figures.
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