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Welcome Aboard
NEW BUSINESS + NEW FACES |
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| MMGY Myriad is excited to welcome two new Account Coordinators to our team! Jamie Albert, based in our LA office, will be working on clients including Australia's Northern Territory, Visit Rwanda, Kyoto City Tourism Association and more across both trade and PR initiatives. Josie Lapke, our first MMGY Myriad hire for the Kansas City office, will be working on the British Virgin Islands and supporting our group holistically across our clients' marketing efforts. Welcome, Jamie & Josie! We are happy to have you. |
| We are excited and proud to announce the following wins across MMGY Global: Windstar Cruises, Hilton, Visit Corpus Christi (PR), Diriyah Gate Development Authority, Bermuda Tourism Authority and Pure Michigan. Congratuations to all team members who played an important part in winning this business. |
| MMGY NJF recently began a five-month project working with Metrolink, the regional rail service in Southern California, to promote summer leisure ridership. |
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| + New faces |
| We're excited to welcome Matt Wink as a Senior Copywriter to the Creative team. An experienced and versatile writer, Matt and his wife recently relocated back to Kansas City from Denver. |
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First Class
individual + team achievements |
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| We are excited to share that the East Meets West and Macao Makes it to GIPHY campaigns executed by MMGY NJF for Macao, which MMGY Myriad branded as the Dream Now and Travel Later campaign for the award submission, have been awarded by the 2021 PATA Gold Awards as the Grand Award Winner – the sole Best of Show Award in the Marketing Category. We definitely beat out a list of top destinations across the Pacific Asia region. This is the second prestigious award for the Dream Now and Travel Later campaign that has been awarded to MMGY Myriad and MMGY NJF. In March 2021, the campaign was distinguished with a Silver Global Social Media Award for Best Integrated Campaign. We are so proud to see the joint efforts from both brands be recognized by industry leaders. Big round of applause to Megan Conder, Jaime Lusher and Sarah DeLaRiva. |
| A ticker tape parade is in order for Brynne Henry and Zoe Ward, who pitched the sweet story of the oldest WWII veteran's 112th birthday celebration for The National WWII Museum and have generated an absolutely incredible amount of media coverage. They're up to 1,076 online and broadcast stories and accounting! |
| In recognition of the contributions to the organization, Human Resources specifically, please join me in congratulating Brittni Deardeuff on her promotion to HR Coordinator! |
Congratulations to Katie Murawski on her new role as Senior Project Manager. In the last seven years, Katie has been dedicated to ensuring each project and every timeline is executed on schedule and meets the highest quality standards, she has also built a rapport with many associates becoming a trusted person throughout the firm. In her new role, Katie will assist in leading the project management discipline with support from Mira Jordan, Project Manager in our LA office, and Ally Lonker and Paige Brotherton, Project Coordinators in Kansas City.
To schedule projects using WMJ or resource management, please continue to reach out to me as well as our new Traffic Coordinator, Brooke Collins.
Congratulations, Katie, and please let me know if you have questions regarding the Traffic process or Project Management. |
| Sending kudos to Jaime Lusher and Fernanda Melgoza who with just over two weeks notice filled and coordinated a press trip to Madeira with an excellent set of journalists. Jaime was able to travel with the group and an amazing time was had by all. Thank you! |
| Celebrating the announcement of Catalina Gomez to Account Supervisor! In her three (nearly four) years with the company, Catalina has played an instrumental role within the NY-based MMGY team. Always up for a new challenge and opportunity, Catalina continues to approach every aspect of her job stategically and creatively with no detail overlooked. Thank you Catalina, and congratulations on your newest acheivement! |
| Congratulations to the Email Marketing team for back-to-back wins in the email marketing category at the annual eTourism Summit eSTY Awards for our work on behalf of Visit Costa Rica. |
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Frequent Flyer
All things office + Community Happenings |
| Celebrating Hispanic Heritage Month |
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| The L.A. office celebrated the office reopening on the first day of Hispanic Heritage Month, so naturally the celebration called for an array of Hispanic foods! With dishes from local Cuban, Peruvian and Mexican restaurants, we gathered for a late afternoon happy hour to celebrate being in each other's company once again. |
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| D.C. IS A GO! |
| The new DC office officially opened for employees on Monday, September 20. All five employees scheduled to be in the office on Thursday, so they celebrated in Hispanic Heritage Month style with a delicious lunch from a Mexican restaurant. |
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Fasten Your Seatbelts
birthdays + Anniversaries + Milestones |
| Happy Anniversary! |
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Jaclyn Carver – 5 years, Danny Guerrero – 5 years, William Montague – 40 years, Brittanie Nelson – 5 years
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| September birthdays |
Let's give a big hooray for our September Birthdays!
Hugh McConnell, Greg Oates, Jeff Sisson, Brandon Billings, Angela Mason, Justin Farmer, Diana Batungbacal, Bill Steinke, Shannon Cummings, Margot Kravchuk, Brittni Deardeuff, Lauren Pope, Brooke Froebe and Megan Conway. |
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Prepare for Takeoff
Strategy + Travel Insights |
Reevaluating Priorities + Consumer Behaviors
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| The pandemic has made people reevaluate their priorities and reminded them not to take time with friends and family for granted. According to recent research from Mintel on Winter Holiday Shopping and Consumer Behaviors, consumers are showing a willingness to buy experiential gifts, with a majority having the attitude that they are "better" than tangible goods. As we think about holiday messaging and pushing advance bookings for 2022, this is a shopping behavior to keep in mind. |
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2021 MMGY Global Destination Marketing Technology Survey: Wave 2
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| In partnership with Connect Travel and Simpleview, we recently completed Wave 2 of the 2021 MMGY Global Destination Marketing Technology Survey. With input from over 175 destination marketers, this report demonstrates changing attitudes and outlooks on marketing technology's role in destination marketing. |
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Vistas Latinas:
A Landmark Study on U.S. Travelers of Hispanic Descent
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| MMGY Global announced today key findings from its latest study on underrepresented travelers, Vistas Latinas: A Landmark Study on U.S. Travelers of Hispanic Descent. The study, whose name means Latin viewpoints, is the first travel research of its kind to examine the attitudes, opinions and sentiment of travelers from the United States’ fastest growing demographic group. Vistas Latinas is also the first study to assess the spending power of U.S. Hispanic travelers, finding they spent $113.9 billion on domestic leisure travel in 2019 and accounted for 13% of all domestic leisure travel that year. The full report details far more than spending power in order to paint a more nuanced picture of Hispanic travelers – revealing how identity, language, culture, age and other factors impact travel behaviors, decisions and preferences. All proceeds from the sale of the study will be donated to Travel Unity, a non-profit focused on increasing diversity in the world of travel through individual and community empowerment. |
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The Exit Row
Interesting + Fun + TWICE THE LEG ROOM |
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Making Tracks
on Two Wheels |
| Like many last year, Brent Anderson got a bike and took up cycling in a big way. To the point that he recently was goaded by two biking pals into riding the Katy Trail, a former rail line that stretches across the entire state of Missouri from Kansas City to St. Louis. Over four days they rode through former farming towns and wound along the Missouri river for 260 miles, then got some beer and collapsed on the train ride home. |
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